Services
Are you a small or medium-sized business and feel you can’t compete with the big players in the market?
Do you spend a lot on marketing and advertising, but the results aren’t coming through, and you find yourself simply poring over reports full of confusing figures?
Have you already worked with agencies, but felt like just another number in the system, without the sense that anyone really cared about your results?
If you’ve nodded in agreement to even one of these questions, you’re in the right place.
Small businesses, the same tools as the big ones
The difference lies in how you use them.
These days, competing online isn’t about having an unlimited budget. It’s about strategy, control and method.
At Duobu, we help small and medium-sized businesses transform digital advertising from an unpredictable expense into a measurable investment, managing campaigns from set-up to profit with transparency and clarity.
No unclear reports;
No hidden costs;
No binding contracts;
Stop whenever you like
The account belongs to you
How we work
1. Consultation and diagnosis
We analyse your business, your actual objectives and the market context.
There are no one-size-fits-all strategies.
2. Setup and measurement
We set up advertising accounts and conversion tracking using the appropriate tag manager, defining clear and useful metrics: sales, leads, and return on investment.
3. Monitored testing (Everything is always on track)
We test campaigns, messages, audiences and keywords on a weekly basis (and daily if necessary) in a structured way, to understand what really works and what doesn’t.
4. On-going optimisation
Following a careful analysis of the data, the budget is allocated solely to what has been shown to work.
Less waste, better results.
5. Simple, clear and comparable reports
You always know where your money is going and why.
Before spending just one euro of the budget, we always start here:
You can decide to end our partnership whenever you like, without having to give any explanation. We’ll keep you coming back with results. If you leave, the account remains yours… just as it should be.
Google Ads
We reach out to people who are already looking for what you sell
With Google Ads, we focus on people’s actual intent.
What this means is:
Capturing searches with a high probability of conversion;
Design campaigns based on search intent and real-world data;
Differentiate between useful and costly but useless traffic;
What’s more, we use remarketing strategies to re-engage users who have already shown interest but haven’t yet converted.
The result: less waste, more profit.
Meta allows for advanced profiling, but only if used properly.
That is why:
Let's divide the audience into cold, warm, and hot segments;
We test creativity and messaging on an ongoing basis;
We define metrics that align with your actual objectives;
Our promise: No quick fixes – we build sustainable results.
Testing, monitoring and growth
Meta Ads
What happens if they work all together?
The right mix of channels, if managed properly, can deliver excellent results.
If mismanaged, it can become a huge drain on the budget.
We know when to use them together. And when it’s best not to.
We are not the right agency for everyone
We don’t work miracles in seven days;
We don’t work with anyone who views marketing as a cost rather than an investment;
We don’t accept projects where it’s not possible to measure the results.
And we say this with a clear conscience
But if you're looking for:
Clarity;
A personal and professional relationship;
Responsibility;
Managing your account as if it were our own.
So we’d like to tell you about our schedule
Roadmap of results (90+ days)
1. The foundations (Days 1–15):
Strategic analysis and setting realistic objectives;
Technical account setup and advanced tracking for specific data collection;
Check your assets, such as your website and landing pages, before spending even €1 on advertising.
2. Learning (Days 16–45):
Launch of data collection campaigns;
A learning phase during which the algorithms begin to understand who your customers are. The cost per acquisition is often volatile (but under control);
Report No. 1: You will get a clear picture of the initial results.
3. Optimisation and initial traction (days 46–90):
Optimising keywords to avoid wasting budget and a drop in rankings;
Enable remarketing to retarget visitors who do not convert;
The results are consistent with the first conversions.
4. Profit and scalability (day 90+):
Horizontal/vertical scaling if the ROAS is positive or we are testing new audience segments;
Optimisation of the best-performing campaigns;
Profit-driven approach: under this model, advertising is no longer seen as a cost but as a measurable investment.
Here’s what you can expect when you work with Duobu
Let's talk about it
Tell us about your business.
What isn’t working.
What you’re hoping to achieve.
If we can’t help you, we’ll let you know.
If we can, we’ll do so systematically, clearly and responsibly.
Accelerate the digital growth of your business.
Do it with the right people.
Do it with Duobu.
You’ll still receive a free report containing clear metrics relating to your industry and your company